Analytics made simple - blog
Why should I use branded short links for all campaign links?
When running marketing campaigns, short links can be a great asset to have in your arsenal…
How do I use short links?
Short links require a paid Uplifter account to create. First create a free account…
When should I use short links?
We recommend using short links for ALL digital drive-to-web clickthrough activity. Why? For a number of reasons:
What are short links (vanity URLs)?
Short links allow you to create short, simple, memorable links, which build trust with your audience and increase clickthrough rates.
What are Redirect Domains?
A redirect domain is memorable domain that then redirects to another landing page, which can contain a campaign code (UTMs) to track where users came from. They usually need to be setup on your CMS (Content management system).